Matte D'or

Matte D’or is a Belgian bakery specialised in traditional mattentaarten and rijsttaarten, rooted in craftsmanship, heritage and quality ingredients.

For Matte D’or, we developed a full rebrand including brand identity, photography and website design. The aim was to create a visual language that feels refined and contemporary, while staying closely connected to the authenticity of the product and its Belgian heritage.

Through a restrained identity system, warm photography and a clear digital experience, the brand balances tradition with a more modern and elevated presentation. Every element was designed to bring focus to the craftsmanship behind the product.

Visual identity

Website development

Creative direction

Photography